Brightex is a global market access group. It enables full market access, performance creation and measurement for brands and technology wanting to engage the global marketplace.


Its expertise includes setting up omni-channel environment of retail stores and  e-commerce, create and implement 'go to market' strategies and has a unique capability to blend these elements into a proven successful entry strategy. Creating a bespoke process to suit the entrants goals and ambitions.

The group's expertise coupled with the pan European retail knowledge of its leadership team, has a commitment to expansion and innovation. The UK arm is part of Brightex group, a multinational distributor and stockist with over 35 years of experience, strong financial capability and energy to expand.

Brightex Retail is a retailer of electronic products and technology services that has established the first Mi store in the UK. Partnering with Xiaomi, the Chinese conglomerate, in bringing its brand and extensive smart product range to the UK consumer. This combination has encouraged Xiaomi to collaborate with Brightex to open their first retail outlet in London’s largest shopping town, Westfield, White City with plans for expansion in the very near future.

Our team is proud to present an exciting range of smartphones, tablets, headsets, wearables, home monitoring, kitchen appliances, bathroom products, electric scooters and much more! The ‘innovation for everyone’ tagline Xiaomi uses really does mean that there is something new and exciting for all customers.